AI-Powered Digital Marketing Program

Master Modern Marketing. Become a Tech-Smart Digital Marketer.

A practical, classroom-based program that merges core digital marketing with AI tools, giving learners the skills required in today’s content-driven, performance-led marketing world.

  • Duration: 5 Months
  • Total Hours: 200+
  • Mode: Offline (Classroom + Lab)
  • Format: 20 Days/Month · 2 Hours/Day
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AI-Powered Digital Marketing Program

Program Highlights

  • 5-Month comprehensive, job-oriented training
  • 200+ Hours of learning and practical sessions
  • AI tool integration across all modules
  • Weekly assignments + monthly projects
  • Build a digital portfolio (SEO, Ads, Content, Social Media)
  • Final Capstone: End-to-end brand & campaign execution

Modules

Module1: Foundations of Digital Marketing

  • Digital ecosystem & marketing funnels
  • Consumer targeting & segmentation
  • Brand positioning & storytelling
  • Website fundamentals & landing page psychology

 

Module2: Social Media Strategy + AI for Content

  • Instagram, Facebook, LinkedIn, YouTube strategy
  • Content planning, calendars & distribution
  • AI tools for content, creatives & scripts
  • Engagement psychology

 

Module3: Performance Marketing (Meta + Google Ads)

  • Campaign structure & setup
  • Keyword research
  • Ad copies, creatives & A/B testing
  • Budgeting, targeting & optimisation
  • AI-assisted ads management & insights

 

Module4: SEO & AI-Assisted Search Growth

  • On-page, off-page & technical SEO
  • Keyword clustering
  • Blogs, service pages & topical authority
  • AI for SEO research, content & audits

 

Module5: Analytics, Automation & Reporting

  • Google Analytics 4 (GA4) fundamentals
  • Understanding KPIs & dashboards
  • ROI measurement
  • AI automations for reporting

 

Module6: Capstone Project

  • Build an end-to-end branding + digital strategy
  • SEO + Ads + Social + AI-driven content
  • Final presentation & evaluation

Tools & Platforms You Will Use

  • Google Analytics
  • Google Ads
  • Meta Ads Manager
  • Canva
  • ChatGPT, Gemini & content AI tools
  • SEMrush / Ubersuggest
  • Mailchimp / marketing automation

Assessment & Certification

  • Weekly assignments
  • Module-wise practicals
  • Monthly project presentations
  • Final Capstone project
  • Certificate from IKIGAI School of AI – Kaizen Center

Career Outcomes

  • Digital Marketing Executive
  • Social Media Manager
  • Performance Marketing Analyst
  • SEO Specialist
  • Content Strategist
  • Marketing Automation Associate

Request An Appointment

    Who Should Enroll?

    After Class 12 students
    with background in Maths, Science, or Commerce and interest in data.
    Undergraduate students (B.Tech, BCA, B.Sc, B.Com)
    looking to build skills in data analysis, machine learning, and AI
    Early-career professionals in analytics
    aiming to transition into data science and AI-driven careers
    Certificate in AI-Powered Digital Marketing Program
    Upon successful completion, participants will be awarded a Professional Certificate from IKIGAI School of AI, along with a Value-Added Modular Training Program Certification from E&ICT Academy, IIT Kanpur.
    Ikigai Learner Support
    Talk to our experts. We are available 7 days a week, 9 AM to 12 AM (midnight)
    Contact Us +91 6307940619

    FAQs - Frequently Asked Questions

    Yes—no prior marketing experience needed.

    AI tools are included in every module for real productivity gain.

    Yes—social pages, ads, SEO workflows, and analytics dashboards.

    Recommended, but you may also use Kaizen Center labs.